About the Program

In the ever-evolving landscape of global media, the combined forces of social media and communication stand as pivotal drivers in shaping societies and shaping the future. Our meticulously crafted Bachelor of Arts (BA) program in Communication and Social Media is purposefully designed to empower students with the comprehensive knowledge and expertise required to thrive in diverse roles within the dynamic media industry, with a particular focus on the rapidly evolving landscape of social media platforms. This transformative educational journey seamlessly weaves together digital and media literacy, research proficiency and the cultivation of robust communication and leadership skills. These facets form the bedrock of success in the dynamic arena of social media and communication. In today's interconnected world, the ability to navigate, harness and lead in the realm of communication is not just an advantage; it's an imperative for professionalism and societal influence